(云上霓裳, "Cloud Splendor") Huafu Yundian Ceremony Live Broadcast. The 2025 China Huafu Week festivities are underway in Kunming, Yunnan, coinciding with the Shangsi Festival (上巳节, traditional "Third Day of the Third Lunar Month") on April 4, 2025. The event celebrates traditional Chinese attire and culture through vibrant offline and online activities.  Highlights:  Huafu (华服, traditional Han-style attire) Parade: Featuring elaborate costumes and dynamic performances in Kunming’s cultural landmarks. ICH Exhibitions: Interactive displays of intangible cultural heritage crafts, such as embroidery, dyeing, and traditional accessory-making. Star Event: The grand Huafu Yundian Ceremony (华服韵典), a live-streamed cultural gala showcasing Huafu fashion shows, classical dance, and folk music, will premiere on April 1, 15:00 (Beijing Time).  Live Broadcast Platforms: The ceremony will stream simultaneously on: Weibo, WeChat Video, Douyin, Kuaishou, Bilibili  Event Slogans:  Don’t just dream it—watch it! Join your friends for this unmissable cultural feast! This hybrid event bridges tradition and modernity, combining offline cultural experiences in Kunming with a globally accessible digital showcase, reaffirming Huafu’s role in contemporary Chinese heritage.

On March 31, coinciding with the traditional Shangsi Festival and China Huafu Day, Chongqing Airlines hosted the "Splendid Attire Illuminates Cotton, Youth Shines on Chongqing Airlines" cultural event at Terminal T3A of Chongqing Jiangbei International Airport. This immersive celebration aimed to showcase the elegance of traditional Chinese attire and promote cultural heritage through interactive activities. Dressed in exquisite Han, Tang, and Song dynasty costumes, Chongqing Airlines’ staff transformed the terminal into a vibrant cultural stage. They guided passengers through check-in procedures with classical etiquette, demonstrated traditional greetings like the "拱手礼" (hand-folding salute) and "揖礼" (bow salute), and infused the journey with the essence of Confucian philosophy: "Harmony is the most precious virtue of rituals." A dedicated "Huafu Experience Corner" in the airline’s lounge featured ink-painting backdrops of blooming kapok flowers. Passengers savored tea from Xiushan—a rural revitalization partner region—paired with osmanthus cakes, embodying the poetic charm of ancient tea ceremonies. Many paused to take photos with the elegantly dressed "Youth Civilization" volunteers. The event also highlighted traditional games like pitching-pot ("投壶"), where volunteers explained its historical roots in Zhou dynasty rituals. Participants who succeeded received souvenirs while appreciating the grace of ancient "射礼" (archery etiquette). A traveler, Ms. Wang, remarked,…

Youth Revives Tradition The 2025 Heze College Hanfu Carnival (Hànfú Jiānián Huá, 汉服嘉年华), themed “Youth Meets Millennium Hanfu”, launched on March 23 at Laocheng Caozhou Scenic Area (老城曹州景区). Blending traditional Hanfu culture with youthful energy and tourism, this 42-day event featured seven themed activities, including an opening Hanfu parade where students in dynastic attire strolled through ancient streets to 《Shang Chun Shan》 music, evoking Tang-dynasty poetry. Highlights included: Caozhou Ten Scenes (曹州十景) Photo Spots: Students wearing Hanfu could claim gifts by sharing photos from 9+ heritage sites on social media. Hanfu Fashion Show: Over 500 participants showcased peony-embroidered designs, symbolizing Heze’s “Peony Capital” identity. Cultural Bazaar: Hanfu vendors from Cao County (曹县)—China’s largest Hanfu production hub—and local非遗 (fēiyí, intangible heritage) artisans exhibited costumes, accessories, and crafts. Interactive Zones: Q&A sessions with prizes and DIY workshops educated visitors on Hanfu etiquette and aesthetics. The carnival drew 20,000+ attendees, merging history with Gen-Z creativity. By integrating social media engagement (e.g., “#菏之美·同袍共泽#” hashtag campaigns), it revitalized traditional culture through youth-led innovation, positioning Heze as a hub for heritage revival. Running until May 4, the event also boosted local tourism, with hotel bookings up 30% during the period.

Nianhua Bay in Wuxi, a 2025 Spring Festival Gala sub-venue, presents a unique spring festival blending Zen aesthetics with cutting-edge technology. Centered around the newly unveiled AI Tower, the event features four iconic spots: Xiangyue Flower Street (香月花街): A Tang-dynasty-style street adorned with 3D floral installations and daily Hanfu parades; Baichi Bridge (百尺桥): Interactive AR petals triggered by a giant cat sculpture, glowing with lanterns at dusk; Nianhua Tower (拈花塔): A Zen landmark offering lake views by day and a mesmerizing light show with drone "fireflies" at night; Smile Square (微笑广场): The highlight with 1,500 drones forming floral patterns, synchronized with holograms and fireworks at the AI Tower. Immersive experiences include the Zen Journey (《禅行》) performance integrating water screens and drone art, AI-powered unmanned boats offering lake tours, and seasonal cherry blossom-themed cuisine. Visitors can rent Hanfu for photos amid blooming sakura, with prime spots along Cherry Blossom Avenue and Luming Valley. Practical Tips: Transport: 2.5-hour drive from Shanghai/Nanjing; shuttle buses from Wuxi Station. Tickets: Day pass ¥140, night pass (with AI Tower show) ¥75; free entry for hotel guests. Best Time: Mid-March to April for full cherry blossoms. This fusion of ancient charm and tech-driven spectacle positions Nianhua Bay…

Craftsmanship Building the Blossom Morning - Hanfu Huazhao Festival, hosted by Suzhou University’s Jintanglian (Golden Mantis) School of Architecture in spring 2025, revives the ancient Huazhao Jie (Flower Goddess Festival), a millennium-old tradition celebrating nature and floral reverence. Partnering with institutions like the Humble Administrator’s Garden (Zhuozhengyuan) Management Office and multiple university organizations, the event blends cultural heritage with interactive experiences. Activities include a Huashen Zhaojiling (Flower Deity Summoning Call) for Hanfu enthusiasts to submit themed photos (historic sites, gardens, or campus landmarks), followed by a Huashen Xunyou (Flower Deity Parade) on March 28. A grand Huashen Jihui (Flower Deity Gathering) features traditional performances, handicraft workshops (e.g., dougong bracket assembly), and the crowning of the Shi’er Huashen (Twelve Flower Deities), selected from participants. Prizes range from palace-style perfumes to handmade hairpins. Held at Suzhou University’s Dushu Lake Campus (March 29-30), the festival invites attendees to don Hanfu, explore floral aesthetics, and reconnect with China’s poetic spring traditions. Through hanfu (traditional attire) and rituals like tying ribbons to blossoms, it bridges ancient customs with modern creativity, fostering appreciation for cultural continuity.

Floral Vibrancy in Luoyang" (花YOUNG洛阳城), will run from April 1 to 15, 2025 (peony viewing extends to April 30), hosted by Henan Province and organized by Luoyang City. Embracing innovative strategies, the festival prioritizes immersive experiences and Gen-Z engagement through 10 flagship and 35 satellite events. Virtual Opening Ceremony (April 1), shifting from traditional formats to digital platforms for broader reach. Citywide Treasure Hunt ("Fortune Quest") across 42 landmarks, offering prizes worth 100 million yuan. Peony Culture Market integrating artisan crafts, interactive workshops, and themed消 zones. Enhanced immersive attractions: revamped "Museum Adventures," Tang Dynasty-inspired shows, and "Sui-Tang Art Carnival." Gen-Z Focus: "Z-Explorer Week" featuring Hanfu parades, music festivals, and outdoor activities. Four thematic tracks—Hanfu Fashion, Music, Intangible Heritage, and Landscape Tourism—will spotlight Luoyang’s cultural assets, with county-level events like Tianjie Street’s historical reenactments and riverfront light shows. By blending "disruptive creativity" with cost-effective operations, the festival aims to boost tourism spending while cementing Luoyang’s status as China’s peony capital. Discounted tickets, digital promotions, and cross-sector partnerships will enhance accessibility, targeting 20% YoY visitor growth and reinforcing the city’s cultural-tourism synergy.

One of Hubei’s largest traditional folk events with over 800 years of history, unfolded in Jiujie from March 13 to 17, blending intangible cultural heritage (ICH) displays, Hanfu parades, and vibrant market scenes into a living “Qingming Riverside Scroll.” Centered on the theme “Floral Heritage in Bloom,” the festival drew crowds with its immersive cultural experiences. Highlights included a daily Hanfu procession of 50+ participants in Tang, Song, and Ming dynasty attire parading across the Flower Dynasty Bridge and Rainbow Bridge, passing through ICH exhibition zones. Twelve “Flower Goddesses” in elaborate Hanfu led interactive rituals, while performances like Chu Music Rites (water-sleeve dance), Hubei drum storytelling, and folk boat dances showcased Chu culture. Over 18 ICH items were featured, including sugar painting, bamboo carving, Zhangdian fish noodles, and Wangji chicken soup. Artisans like Shi Cuifen, creator of embroidered sachets exported to New York, demonstrated traditional crafts, while cat-head shoes and herbal bone-setting techniques drew nostalgic visitors. A ICH-themed market spotlighted Xinzhou specialties, from ancient-style brown sugar to literary-inspired products. The event also integrated poetry recitals and cross-regional collaborations, such as Hubei’s theatrical piece This Poem. By merging heritage with tourism, the festival highlighted Xinzhou’s role in preserving rural traditions while…

The 2025 Fuzhou Huazhao Festival (Flower Festival) grandly opened on March 15 at Minyue Water Town in Fuzhou, Fujian Province, under the theme "Blossoms in Splendor · Joyous Blessings" (花朝锦簇·喜巳福来). Organized to celebrate spring’s arrival and traditional Han culture, the event featured five core highlights: a sacred Flower Goddess Ceremony, ritualistic "Pichang Shanghong" (披彩赏红, draping colored ribbons on flowers for blessings), Hanfu-clad Flower Goddess processions, themed performances, and flower boat parades along the town’s waterways. Over 100 Hanfu enthusiasts participated in vibrant parades, showcasing Tang, Song, and Ming dynasty attire, while flower-adorned boats navigated the canals, creating a dynamic fusion of history and scenery. Interactive rituals like the Hairpin Flower Ceremony (簪花礼) and Flower God Worship immersed visitors in Tang-Song era customs, with designated photo zones amplifying the festive ambiance. The event also included cultural workshops on flower arrangement and traditional archery, alongside nightly water shows blending holographic technology with Fujian’s maritime Silk Road history. Minyue Water Town—a National 5A-rated scenic area—leveraged its Hui-style architecture and water-town landscapes to enhance the festival’s authenticity. Visitors enjoyed discounted tickets (50 RMB for locals) and free entry by wearing Hanfu or floral accessories, aligning with the county’s push for cultural tourism integration. The…

On March 8, 2025, Luoshan County in Henan Province hosted the “Traditional Fashion · Mirroring Luoshan” cultural event, combining a grand qipao fashion show and Hanfu performances to celebrate International Women’s Day. Organized by the county’s cultural and tourism authorities alongside the Peony Art Troupe and Hanfu Association, the event highlighted traditional attire’s elegance and modern vitality. The centerpiece was a 100-person qipao catwalk, where models showcased intricately embroidered silk gowns, embodying the grace of Chinese femininity. This was followed by Hanfu displays featuring Tang Dynasty’s vibrant qixiong ruqun, Song-era minimalist beizi, and Ming-style dignified mamianqun, accompanied by traditional etiquette demonstrations. Performers blended dynamic movements with static poses, illustrating the philosophy of “Chinese attire embracing heaven and earth.” By merging heritage with contemporary aesthetics, the event celebrated women’s cultural contributions while promoting Luoshan’s local identity. Future plans include developing “Hanfu + tourism” and “qipao + intangible heritage” brands to deepen cultural-tourism integration. This initiative aims to position Luoshan as a hub for traditional fashion innovation, fostering sustainable engagement with China’s sartorial legacy.

"Floral Kuiwen, Better Weifang," will run from March 23 to 31 in Weifang, Shandong Province. Hosted by the Kuiwen District government, this fourth edition integrates Hanfu culture with commercial tourism to revitalize traditional festivities. Key highlights include a public-voted "Twelve Flower Deities" pageant (selected via online polls), Hanfu discounts at 100+ stores in Taihua Mall, and interactive rituals like flower worship, floral arrangement, and ancient archery games. Attendees in Hanfu can claim free gifts or participate in themed photo ops with the mall’s mascot "Da Meng." The event features a Guochao (China-chic) fashion show by designer Wang Ping, blending traditional headwear with modern aesthetics, alongside folk music and dance performances. A dedicated "Floral Market" offers craft workshops and cultural displays. Since 2022, the festival has boosted Kuiwen’s "culture-commerce-tourism" synergy, driving foot traffic to local businesses while nurturing civic pride in intangible heritage. To broaden engagement, organizers leverage social media campaigns on Douyin and Xiaohongshu, while partnerships with influencers and cultural ambassadors amplify visibility. By merging Hanfu culture with commercial incentives, the festival aims to position Weifang as a hub for heritage innovation, fostering sustainable urban development through creative cultural consumption.

themed "Robes Roaming Langyuan · Grace Illuminating Splendor," will be held from March 29 to 30 in Sichuan’s ancient Langzhong City. Centered on blending historical heritage with modern innovation, the event features a grand "Dynasty Carnival" parade showcasing Han, Tang, Song, and Ming dynasty-inspired processions, alongside themed performances like the "Spring Festival Elder" Luo Xiahong with celestial maidens and armored reenactments of General Zhang Fei’s battalion. Key highlights include immersive cultural experiences: a 24-solar-term-themed Qunwo Banquet market, 非遗 workshops (lacquer fans, shadow puppetry), traditional wedding ceremonies, and dynamic displays of ancient military drills at Zhangfei Square. Visitors dressed in Hanfu or reciting Langzhong-themed poetry enjoy free access to cultural sites, while discounts apply to river cruises, live performances like Shu Dao Shengshi, and accommodations. Co-organized by over 40 local departments and businesses, the festival integrates Langzhong’s intangible heritage, such as 福字拓印 (blessing-character rubbings) and 皮影 (shadow plays), into interactive activities. Extended through early April, this third edition reinforces Langzhong—a UNESCO-listed ancient town—as a hub for reviving traditional culture through 国潮 (China-chic) celebrations, offering travelers a seamless blend of historical immersion and modern hospitality.

On March 8, 2025, the "Women in Bloom, Splendid Attire" event was held at the Chang'an Nishenglui Hanfu Cultural Block in Shaanxi Province to celebrate International Women's Day. Organized by the Shaanxi Senior Talent Institute Western Manager Club and hosted by Chang'an Nishenglui Commercial Operations Management Co., Ltd., the event aimed to honor outstanding women across industries and promote intangible cultural heritage (ICH) . The ceremony began with a speech by Gao Suiyin, Director of the Shaanxi Senior Talent Institute, extending festive greetings to women professionals in tourism, healthcare, technology, and ICH preservation. Over 100 exemplary women were recognized, including senior executives and ICH inheritors. Notable honorees included Duan Xiaoyu (creator of the viral "Bowl-Smashing Wine" tourism IP), Liang Tinghui (guardian of "Beilin Shadow Carving"), and Qi Yanyu (master of scented sachet knotting), among others celebrated for their contributions to cultural preservation and industrial innovation. The event featured vibrant ICH-themed performances: Hanfu fashion shows, tea ceremonies, magic acts like "Silk from Empty Hands," and musical performances such as the duet "My Beautiful Homeland." Chang'an Nishenglui, a hub for Hanfu culture with over 100 Hanfu shops and Shaanxi delicacies, allowed visitors to immerse in traditional attire and local cuisine. By highlighting…

The first Chinese National Costume Exhibition and Sichuan-Langzhong Hanfu Festival were successfully held in the ancient city of Langzhong, leaving wonderful memories of Hanfu in this thousand-year-old city! With Hanfu as the theme and intangible cultural heritage as the core, this event contains more than 40 activities such as costume square show of each dynasty, traditional etiquette display, thematic cultural activities, intangible cultural heritage seminar, hanfu design competition launching ceremony, hanfu wedding, hanfu matchmaking conference; Hanfu Culture Week initiator and famous lyricist Fang Wenshan visited the event and gave a speech. The Sichuan-Langzhong Hanfu Festival attracted tens of thousands of hanfu culture enthusiasts and tourists from all over the country, enhancing the cultural tourism awareness of Langzhong and injecting new vitality into the cultural tourism industry of Langzhong. Langzhong Hanfu Festival is an event aimed at promoting traditional Chinese culture and passing on Hanfu culture. As an event held by the creative team of Hanfu Culture Week advocated by Fang Wenshan, it has been successfully held for several sessions and attracted a large number of participants and followers. It has led to the inheritance and development of hanfu culture. As a hanfu-themed event, Langzhong Hanfu Festival inherits and develops hanfu…

Sichuan-Langzhong Hanfu Festival Event Time: March 18th-20th Venue: Langzhong Ancient City, Sichuan Previously Langzhong government signed cooperation with the Fang Wenshan Hanfu Culture Week team. The march hanfu festival is considered a Langzhong Hanfu Culture Week trial activity. Langzhong Hanfu Festival contains more than 40 sub-events: Chinese traditional popular colors press conference, hanfu design contest launching ceremony, arrow formation drill, armor exhibition, hanfu wedding expo, hanfu make-up styling contest, hanfu live-action drama, hanfu recommendation officer meeting, visitors hanfu parade square, dynasty carnival, river lantern blessing, etc., mainly distributed in three major areas: the scenic spots of the Langzhong, Silk Square, and the Jialing River.   Beijing - Ming Culture Festival The Thirteen Tombs of the Ming Dynasty and the Juyong Pass are the concentrated showcases of China's Ming Dynasty history and culture and the World Heritage Site. Beijing Changping District will hold the 3rd Ming Culture Festival during the Qingming Festival. Event Time: April 1 - April 5 Venue: Juyongguan Great Wall Scenic Area April 1, Juyongguan parade, ritual exhibition, and re-enactment of ancient battles. April 2, Ming hanfu costume exhibition, silkworm god sacrifice. April 5, the Changling ritual exhibition, the emperor's traveling ceremonial show. April 1-5, hanfu cultural &…

On the afternoon of February 17, 2023, local time in Venice, the Venice Carnival Hanfu Parade was held in St. Marks Square. This event was organized by the Foreign Affairs Office of the Suzhou Municipal People Government, the Suzhou Culture and Tourism Bureau, the Festival Department of the City of Venice, the Confucius Institute of the University of Venice, and the Venice Carnival Organizing Committee, and hosted by the Suzhou Silk Museum. In the midst of the continuing atmosphere of the Venice Carnival, the models recruited by the Confucius Institute of the University of Venice, dressed in different styles of hanfu, walked through the streets of the city and arrived at St. Mark's Square, attracting the attention of citizens and tourists alike along the way. In St. Mark's Square, the "Hanfu Parade" became the focus of the day, with tourists and Venetians from all over the world enjoying it, taking pictures, and sharing them. The elegant shape of Han Dynasty costumes, the richness and beauty of Tang Dynasty costumes, the simplicity and grace of Song Dynasty costumes, the dignity and splendor of Ming Dynasty costumes, from the Silk Road to the aesthetics of Su-style life, Suzhou and Venice met once…

On the evening of November 27, the Hollywood Christmas Parade was held on the Hollywood Walk of Fame in Los Angeles as scheduled. A total of 5,000 performers participated in the Parade. The Chinese community in Southern California was also invited by the organizers, led by the Southern California Federation of Chinese Associations organization, to send a mega lineup of 160 participants, including dragon and lion dancers, waist drums, martial arts, and cheongsam. Among them, the notable one was the hanfu square formed by 25 Southern California hanfu enthusiasts. The Sino Us Performing Arts Organization selected 25 performers from numerous applicants, covering the age range of 9 to over 50 years old, hoping to introduce Chinese hanfu costumes and traditional Chinese culture to audiences through the parade. The members of the hanfu parade were dressed in typical hanfu costumes of the Tang, Song and Ming dynasties, and they wore fine hair ornaments and head crowns, elegant and gorgeous makeup, full of classical beauty and charm. The martial artist's majesty, the lady's elegance and charm, and the child's innocence and cuteness are displayed in their fullest extent. History and reality seem to melt into one in a flash.  Original link

The 10th Chinese National Costume Exhibition and Xitang Hanfu Culture Week will be held in Xitang on November 12, 2022. Lets take a look at the events that you absolutely can't miss this year.   Dynasty Carnival Zhou, Han, Jin, Tang, Song, Ming and other dynasties arrays come in order, like a scroll, depicting the appearance of history in detail. After the first ceremony, all the arrays in turn, with the rhythm, slowly march forward, armor arrays, parent-child arrays, etc. Each theme arrays have their own style. Rites and Music Exhibition & Hanfu wedding ceremony The Rites and Music Exhibition will hold traditional ceremonies such as the Rites of Worship, Rites of Archery, etc., showcasing the important components of China's excellent traditional culture and allowing participants to experience the charm of traditional rites culture in all aspects. During the cultural week, the traditional Chinese Hanfu wedding ceremony will be recreated on the riverbank of the ancient town, providing couples with a traditional wedding full of love in Xitang.   Xitang Hanfu Events This year's Xitang culture week will launch a number of events: Hanfu Voice, Dubbing Night, Script Entertainment Competition, Hanfu Rite Ambassador Selection, Oriental Aesthetics Makeup Art Friendship Tournament,…

Ancient China is called “Huaxia”, with “Hua” referring to the elegance of costume and “Xia” the greatness of etiquette. Following the development through the Zhou, Han, Tang and Song dynasties, the costume in the Ming dynasty had distinct Chinese cultural characteristics and was the epitome of Chinese apparel, which had a wide and profound impact on the costume and aesthetics of later dynasties and neighboring countries.  The Ming Dynasty had fully restored the costume tradition, which had been inherited for thousands of years. Being magnificent and elegant, the Ming costume is the epitome of Chinese costume culture. Ceremonial court dress was usually worn by civil and military officials at formal and grand occasions such as court meetings. It consisted of court hat, red silk robe, white silk gauze shirt, knee-covering，silk belt, leather belt, etc. Normal court dress, well-known to all, was a symbol of the Ming Dynasty costume, for example, the red silk gauze round-collar robe with subtle pattern and square patches embroidered with cloud and crane design, black silk gauze hat and so on. Festive dress was worn by officials on various festive occasions and in some ceremonial activities. The yellowish-brown linen pleated robe with Feiyu design, woman’s…Original link

The "The Longest Day in Chang'an" theme block in Xi'an is now open! Xi'an's first immersive Tang-style city life district has been unveiled! Six immersive experiences and cultural consumption scenes will awaken your memories of Chang'an. Reproduction of scenes from the drama "The Longest Day in Chang'an" The art team of "The Longest Day in Chang'an" has once again brought their talent by injecting scenes from the drama and Tang Dynasty marketplace culture into the 24,000 square meter commercial space. This is not only a full scene restoration of the drama, but also an industry model for transforming the drama into a cultural tourism project. The "The Longest Day in Chang'an" block combines the plot, characters, props, and story features of the original drama to create a space for experiencing the original Tang market life and a Tang-style themed recreational space for both the elegant and the vulgar to trace the Tang market style and let you experience the daily life of the Tang dynasty. In the theme block, the classic scenes and props from the drama are presented one by one; Zhang Xiaojing, Li Bi, Tan Qi, Xu Hezi, you can also choose a character and leave your own…

The new "Chinese Li Yue Conference" will be held soon! Location: Min Yue Water Town, Fuzhou, Fujian Date: November 12-14, 2021 This year, we will enjoy the charm of the ancient city of Fuzhou. Here are the "Three Lanes and Seven Alleys", which are called "half of China's modern history" and have been formed since the Jin and Tang dynasties, the lush and green scenery of Qishan and Gushan. There are also such delicacies as the Buddha Jumps Over the Wall, Fish ball, Yanpi, Lychee pork, Fuzhou Taro Paste.