From Sidekicks to Protagonists: The Rise of Veteran Action Stars In recent years, the action film genre has experienced a remarkable resurgence, defying predictions of its decline and captivating audiences with fresh energy and innovation. This revival is not happening in traditional cinemas, but rather in the realm of streaming platforms, where a new generation of filmmakers and seasoned action stars are finding unprecedented creative freedom and audience appreciation. The unexpected success of films like "Kowloon Walled City: The Besieged" (九龙城寨之围城) during the May Day holiday period and the summer hit "Rebirth" has shattered preconceptions about the genre's viability. These productions have not only exceeded box office expectations but have also showcased the untapped potential of veteran actors who are finally stepping into leading roles, captivating viewers with their newfound prominence. This shift is particularly evident in the online film market, where an increasing number of action performers are demonstrating their versatility and growth. Take, for instance, the case of Xie Miao (谢苗), who has re-entered the public consciousness with his roles in the "Northeast Police Story" and "No One in Sight" series. His successful transition from child star to mature actor exemplifies the kind of career evolution that the digital platform enables…

How Black Myth: Wukong is Redefining Chinese Soft Power In the vast landscape of global gaming, a new star has risen from the East, captivating players worldwide and challenging perceptions of Chinese game development. 'Black Myth: Wukong' (黑神话：悟空), an action role-playing game steeped in Chinese mythology, has not only shattered sales records but has also ignited a cultural phenomenon that extends far beyond the realm of entertainment. The game's impact is palpable. Within a week of its release, 'Black Myth: Wukong' sold over 10 million copies, with peak concurrent players on Steam reaching 2.4 million - a record for a single-player game on the platform. But the true revolution lies in the game's role as a digital ambassador for Chinese culture. Across social media platforms and gaming forums, a fascinating trend has emerged: Western players, enthralled by the game's rich narrative and intricate world-building, are turning to the source material that inspired it. Discussion threads about 'Journey to the West' have proliferated, with gamers eagerly sharing interpretations of the classic tale and their newfound appreciation for Chinese folklore. This organic cultural exchange represents a significant soft power triumph for China. As Mganga, editor of the international edition of Tanzania's 'The Guardian',…

From Local Brands to Global Contenders: The Rise of Chinese Beauty In the glittering world of beauty and cosmetics, a quiet revolution has been unfolding in China over the past decade. Once dominated by international brands, the Chinese beauty market has witnessed a remarkable transformation, with homegrown companies rising to prominence and reshaping consumer preferences. This shift not only reflects changing tastes but also highlights China's growing influence in the global beauty industry. The numbers tell a compelling story of growth and innovation. From a modest market size of 131.8 billion yuan in 2014, China's domestic beauty industry has exploded to reach 401.8 billion yuan by 2023. This represents a staggering compound annual growth rate of 13.18%, outpacing many other sectors of the economy. Even more impressive is the industry's resilience – only twice in the past decade (2014 and 2019) did growth dip below 10%, showcasing the sector's ability to thrive even in challenging economic climates. At the forefront of this beauty revolution stands Perfect Diary, a brand that has captured the imagination of Chinese consumers and industry watchers alike. By focusing on efficacy and embracing cutting-edge beauty technology, Perfect Diary has not just rode the wave of growth…

Bridging Cultures Through Youth Football A remarkable gathering has occurred in the vibrant city of Kunming (昆明), nestled in the heart of China's Yunnan (云南) province. On August 24th, the La Liga Hope Cup (西甲希望杯), an esteemed youth football tournament, officially kicked off, bringing together 12 elite youth teams from China and Spain. With over 400 players, coaches, and referees in attendance and nearly a thousand spectators filling the stands, the event marks a significant moment in the ongoing collaboration between these two footballing nations. The La Liga Hope Cup is not just another youth tournament. It boasts a rich history of nearly 40 years, with tens of thousands of young athletes participating in its storied past. Since its inception, the tournament has become one of the most essential youth football championships globally for players aged 12 to 16. In 2019, this prestigious event expanded beyond Spain's borders for the first time, choosing Kunming as its Asian debut location. The choice of Kunming, known as the "City of Eternal Spring," was no accident. Its pleasant climate and high-altitude conditions provide an ideal setting for both training and competition. A Platform for Future Champions The third edition of the La Liga…

Peking Opera Finds a New Stage in the Cradle of Nanyin (南音) In the heart of Quanzhou (泉州), a city renowned as the "Capital of Nanyin" and the "Cradle of Southern Chinese Opera," a unique cultural fusion is taking place. The fifth installment of the 19th "Dongnan Morning Post · Summer at Fuwen Temple" folk stage series recently showcased this blend, featuring a special performance by the Licheng District Siyun Peking Opera Art Troupe at Quanzhou Fuwen Temple Square. Quanzhou, historically a birthplace and dissemination center for Southern Opera, has long been celebrated for its rich theatrical traditions. While local opera forms like Liyuan Opera, Nanyin, Puppet Theater, Gaojia Opera, and Dacheng Opera continue to thrive, the city has also warmly embraced theatrical styles from other regions. This cultural openness has given rise to groups like the Licheng District Siyun Peking Opera Art Troupe, which is bringing the classical art of Peking Opera to southern audiences. The evening's performance, which began at 7 PM, opened with a captivating display of local flavor. The folk dance team of the Siyun Peking Opera Art Troupe presented "Dagu Liangsan" (Big Drum and Cool Umbrella), a traditional dance from the Minnan region. This lively performance, with…

Redefining E-Sports with a Cultural Twist In the ever-evolving realm of e-sports, where digital gaming continues to surge in popularity, Jiao Gong Ming (角弓鸣) is carving out a unique niche by merging traditional Chinese culture with modern gaming. Since its inception in January 2024, Jiao Gong Ming has not only made a mark in the e-sports broadcasting industry but also revitalized the sector with its innovative business model and marketing strategies. This emerging e-sports platform is more than just a live-streaming service; it's a cultural ambassador that blends the essence of Chinese heritage with the vibrant energy of contemporary gaming. Through cutting-edge broadcasting techniques and a deep respect for traditional culture, Jiao Gong Ming is setting new standards and offering unprecedented experiences to its audience. Jiao Gong Ming stands at the forefront of the female-centric, culturally rich e-sports broadcasting landscape. Its success is rooted in a strategic approach that combines a profound understanding of the e-sports market with a unique focus on integrating national cultural elements. By attracting a diverse audience that includes both female gamers and enthusiasts of Chinese cultural trends, Jiao Gong Ming is actively contributing to the diversification of the e-sports community. Innovative Business Model Driving Industry…

A Land of Rich Heritage and Natural Bounty Nestled in the southwestern part of Guangdong Province, Maoming is a city where history and nature intertwine to create a vibrant and unique cultural landscape. Known as the “City of Goodwill,” Maoming's name originates from a legendary Daoist figure, Pan Maoming, who was revered for his selfless acts of healing and benevolence during ancient times. The city's emblem proudly features the character for "good heart," a nod to its deep-rooted tradition of compassion, inspired by Lady Xian, a prominent political and military figure from the Southern and Northern Dynasties. The geography of Maoming is as diverse as its history. With mountains to the north and the South China Sea to the south, the city benefits from a range of landscapes that have shaped its development. The fertile plains and rolling hills have been the cradle of tropical and subtropical fruit cultivation, making Maoming a powerhouse in China's agricultural sector. This unique blend of historical significance and natural wealth has earned Maoming the title of "China's Fruit Capital," a place where the land's bounty is celebrated and revered. Exploring Maoming is a journey through a landscape where tradition meets innovation, where ancient practices…

Jinhua, a prominent spot on Zhejiang's map, is often affectionately referred to as a "scattered (散装)" city by its residents. This seemingly unflattering nickname stems from the city's diverse offerings, each capable of standing strong on its own. From the global renown of Hengdian World Studios and Yiwu's International Trade City to Yongkang's hardware industry and Dongyang's academic prowess, each facet of Jinhua's identity is distinct and powerful. Yet, when Jinhua is mentioned, the conversation often circles back to one thing: ham. However, the locals don't mind this reduction. In fact, they confidently assert, "You don't get it; our local food, like a good relationship, isn't meant to be widespread." Indeed, experiencing Jinhua's culinary delights is much like falling in love. At the heart of this experience are two key elements: carbs and meat. Jinhua's food offers a satisfying combination of comforting carbohydrates and richly flavored meats, making it a destination that leaves you feeling fulfilled after just one visit. The Comfort of Carbs: Jinhua's Beloved Staples In Jinhua, the sense of satisfaction that comes from a hearty meal is a fundamental part of the culinary experience. This is where carbs play a starring role, delivering that deeply ingrained feeling…

Crafting Scents from Poetry: The Art of Chinese Fragrance Yuanmingyuan (圆明园), often hailed as the "Garden of All Gardens," stands as a beacon of China's rich cultural heritage and artistic ingenuity. This imperial garden, constructed during the Qing Dynasty, was the epitome of landscape design, where nature and human creativity converged to create an earthly paradise. Its breathtaking scenery, characterized by a seamless blend of architecture, water features, and seasonal flora, inspired countless poets and artisans throughout the ages. In collaboration with the esteemed Yuanmingyuan, a new fragrance collection has been introduced that encapsulates the essence of this iconic garden. Drawing inspiration from the famous "Forty Views of Yuanmingyuan," this collection offers a sensory journey through the royal grounds, inviting you to experience the delicate balance of nature and art that defined the imperial aesthetic. The creation of these fragrances was a labor of love, spearheaded by Huang Ganju (黄赣军), a renowned master perfumer known as "China's Nose." With a deep understanding of traditional Chinese aesthetics and an unparalleled ability to identify thousands of natural ingredients, Huang sought to translate the poetic beauty of Yuanmingyuan into olfactory art. Using only the finest natural materials, sourced from the world-renowned fragrance houses…

From Music to Photography: A Journey of Transformation In the realm of modern photography, Yan Ming (严明) stands out as a luminary whose journey from a music enthusiast to a celebrated photographer embodies a rich tapestry of artistic evolution. Born in 1970 in Dingyuan County, Chuzhou, Anhui, Yan Ming’s path to prominence in the world of photography is a story of passion, perseverance, and a unique blend of artistry and personal growth. Yan Ming’s early life was steeped in the culture of a small town, where he was surrounded by the simple pleasures of everyday life. His father was a teacher, and his mother worked in the school’s administrative office. The young Yan Ming’s curiosity was sparked by the magazines and newspapers that arrived daily, providing him with an early exposure to diverse stories and ideas. This early engagement with literature and media set the stage for his future artistic endeavors. The Musician’s Dream: From Guitar Strings to the Lens In his youth, Yan Ming’s artistic aspirations veered towards music. During the 1990s, a period marked by a vibrant rock scene in Anhui’s Huainan, Yan Ming immersed himself in the world of music. Known as the “first bass player of Huainan,” he…

The first time I met Mina was in a small fruit and vegetable store. With her dark, curly hair and striking Central Asian features, she effortlessly conversed with customers in fluent Mandarin, even slipping into the local Shaanxi dialect. This Tajikistan native has formed a deep bond with the city of Xi'an, and her story is one of cultural integration and blossoming friendships. Mina, now 20 years old, has just completed her undergraduate studies at the Chinese Language Institute of Xi'an International Studies University. Reflecting on her four years of study, she describes her experience as "rich" and "exciting." During this time, she participated in numerous cultural exchange activities, from performing Central Asian tea ceremonies and dances at the Tang Dynasty Everbright City to singing at the China-Central Asia Youth Leadership Program. These experiences have not only enhanced her language skills but also her ability to sing and dance proficiently. One of Mina's most significant experiences was volunteering at the China-Central Asia Summit, where she introduced the Terracotta Warriors and the historical development of the Silk Road to guests and journalists. "The setup of the conference was incredibly impressive, and I felt honored to be a part of it," she…

In a mesmerizing convergence of Cantonese opera and cinematic artistry, Maoming's cinema hall witnessed a momentous event on the evening of July 4th. The premiere of "Lady Qiao Guo (谯国夫人)," a film that unfolds the historical narrative of Madam Xian (冼夫人) from Qiao Guo State, a revered figure in Maoming's cultural legacy, drew an enraptured audience. This cinematic gem, recently honored at the 36th China Golden Rooster Awards for Best Opera Film, now unveils the mystique of Madam Xian's life to her hometown, eliciting fervent acclaim. Celebrating Cultural Legacy The film's narrative orbits around Madam Xian, a distinguished stateswoman and military strategist during the Southern and Northern Dynasties. Revered by Premier Zhou Enlai as "China's foremost female hero," Madam Xian's tale is artfully retold through the distinctive lens of Cantonese opera, enriching the historical tapestry with vivid theatricality. Known for her pivotal role in maintaining national unity, promoting ethnic solidarity, and advancing the development of Lingnan, the film paints a vivid portrait of her extraordinary contributions. The narrative not only highlights her historical significance but also embodies the spirit of "Good Heart Culture," a philosophy espoused by herself: "I serve three generations with one good heart." Awarded the Best Opera…

In many ways, "Moon Red Arc" exposes a crisis of stellar gravity within the realm of scriptwriting—an issue that reverberates across genres like ancient puppetry, fantasy, and martial arts. An evident phenomenon emerges: even this year's frontrunner in the genre, "Phoenix Nirvana," has failed to meet expectations in terms of both popularity and critical acclaim. In recent years, series within the ancient puppetry genre seem to be trapped in a vicious cycle, with one leg firmly stuck in the pursuit of grandiosity, meticulous production, and high viewer numbers, while the other is mired in shallow storytelling, recycled character tropes, and lackluster performances. The current state of "Moon Red Arc" epitomizes this dilemma: its script and character development lack careful refinement, instead relying on the assembly of A-list stars and bombastic marketing blitzes to satisfy the demands of fans. However, beneath the veneer of Eastern aesthetics, the series finds itself ensnared in the whirlpool of superficiality. This crisis is emblematic of a broader stagnation within the genre landscape. Despite the immense potential offered by ancient puppetry, fantasy, and martial arts dramas to explore rich cultural tapestries and deliver compelling narratives, many productions have fallen into a formulaic trap, prioritizing style over…

In the pursuit of innovation in the Chinese drama market, traditional costume dramas are undergoing a revolution. With the rise of popular elements such as fantasy and idol, true costume dramas are becoming increasingly difficult to find. However, "Fighting for Love" brings a breath of fresh air to the audience with its simple style and authenticity. The drama abandons the glamorous special effects, vibrant costumes, and excessive filters, presenting the essence of costume dramas. Directed by Tian Shaobo, "Fighting for Love" stars Zhang Tianai, Zhang Haowei, Wang Ruichang, and others, and premiered on January 31, 2024. A Mai, the daughter of the Duke Jing of Nanxia, is killed by Chen Qi, her childhood friend. After several years, A Mai, who has grown into a young woman, disguises herself as a man and roams the martial world in order to seek revenge on Chen Qi. By a twist of fate, A Mai saves the son of the Crown Princess, Shang Yizhi, and subsequently helps him escape from danger multiple times. Their destinies become intertwined. As war breaks out, A Mai sheds her feminine appearance and joins the army as an infantry soldier. With her exceptional military talents, she achieves remarkable feats and…

"The Rise of Ning" is a historical drama that combines elements of love, power struggles, family conflicts, and rebirth. Produced by Huace Film & TV, directed by Mai Guanzhi, and starring Zhang Wanyi and Ren Min. The drama is adapted from Wen Tan's novel "Shou Fu Yang Cheng Shou Ce", with the reincarnated female protagonist Luo Yining at the center of the story. It tells the story of how she gradually helps the originally destitute male protagonist Luo Shenyuan become the powerful Prime Minister of the Imperial Court, while maintaining a kind and pure heart. Luo Yining, the daughter of the Luo family, has lived a life free from the constraints of formalities and traditions since childhood. She repeatedly lends a helping hand because she cannot bear to see others bullying her "third brother" Luo Shenyuan. As time goes by, she gradually discovers that Luo Shenyuan, who appears to be down and out, is actually talented in both literary and martial arts. Having been hurt in love, Luo Yining is determined not to be confined to the mansion and be at the mercy of others. She aspires to break away from old conventions and start her own business using her…

The Song Dynasty was a prosperous era of cultural and artistic flourishing, and in recent years, there has been an increasing number of dramas set in the Song Dynasty. However, the Song dynasty trend depicted in "Serenade of Peaceful Joy" and "Palace of Devotion" failed to gain momentum. The only drama that consistently dominates the screen is "The Story of Ming Lan", which, although drawing references from Song Dynasty costumes and artifacts, is still a "Song-like drama" with a blurred portrayal of the historical era. Currently, the creation of Song Dynasty dramas is still on the rise, and it is expected to reach a small peak in the next two years. Firstly, the adaptation of "Riverside Scene at Qingming Festival" into a drama has received close attention, with Zhang Songwen leading the cast. This has also brought a wave of popularity to "Along the River During the Qingming Festival". It tells the story of Zhao Buyou, a minor official in the Xuanhe period of the Northern Song Dynasty, and his family's involvement in solving numerous extraordinary cases. Filming began in October last year and is still in progress. Another drama set in the background of Emperor Renzong's reign in the…

Period political drama is a popular genre in the Cdrama market, and it has always had extraordinary appeal. From "Legend of Concubine Zhen Huan" to "Nirvana in Fire" and "Story of Yanxi Palace," whether based on real historical events or fictional stories set in an alternate history, the power struggle between characters and the political intrigue in the court always arouse the curiosity and thirst for knowledge of the audience. They hope to see how the protagonists cleverly deal with various challenges. Among them, the genre of alternate history allows for the free play of imagination, creating a unique worldview and story background without being limited by real history. Because the audience does not know how the story will develop, this sense of unknown excites and anticipates them even more. Recently, the period drama "Love of Nirvana," adapted from the alternate history novel by Xiaolou, announced its completion of filming. Based on Xiaolou's novel of the same name, the drama tells the story of Xiao Wuxia, the young lord of the Moonfall City, who disguises himself as Wei Zhao and infiltrates the Liang Kingdom for many years, carrying the stigma of a treacherous minister. In order to uncover the truth…

In the world of online literature, the rural farming genre has been popular for many years and is one of the most beloved types. Nowadays, this trend in content is blowing towards the film and entertainment industry. Last year, the industry's first rural farming drama called "Romance on the Farm" was announced and immediately gained attention with a few leaked photos, attracting the full attention of audiences across the internet. In the first half of this year, the new variety show "Become a Farmer" launched by iQiyi also received enthusiastic praise from young audiences. Recently, the highly anticipated "Romance on the Farm", which audiences have been eagerly waiting for nearly a year, has officially premiered. Since its debut, its popularity has been steadily increasing, with rural countryside and family anecdotes appearing in the sight of more and more people. This clearly demonstrates the exceptional success of this new drama. Audiences have expressed their satisfaction, stating that they have finally seen a truly authentic rural farming drama that fulfills all their expectations for this genre.   The relaxed plot of Romance on the Farm The appeal of "Romance on the Farm" lies in its precise grasp of the two core elements…

The summer has just passed, and the top video platforms in China are preparing for a new round of drama preheating. Youku, iQiyi, and Tencent Video, as the main broadcasting platforms for Chinese dramas at the current stage, have announced more than 200 upcoming dramas in their 2023-2024 lineup, which can be said to have gathered the important forces of Chinese dramas, and also serve as a window to glimpse the industry's development and market prospects. Whether it is the adjustment layout of the conventional track or the forward-looking exploration of the innovative field, every move of the top platforms has attracted great attention. The content matrix formed by this not only reflects the platform's capture and contemplation of the changes in public aesthetic taste as project managers, but also influences the future trend of the industry.   What genres of drama dominate? In terms of genre, the three major platforms, still regard costume dramas and urban dramas as their main focus. After all, these two types of dramas have always been incubators for blockbusters and star-making tools, which can bring considerable revenue to the platforms in terms of membership services, artist management, and peripheral derivatives, and broaden their business…

After the adaptation of "Fox Spirit Matchmaker" into a film and television series, the first part has been completed and is highly anticipated with over 2 million reservations. The most attention is on the "Fox Spirit Matchmaker: Yue Hong," especially with Yang Mi and Gong Jun leading the cast, featuring a lineup of high beauty among all the upcoming dramas. With excellent production quality, it undoubtedly shines among the rest. As the female lead Yang Mi, with her outstanding beauty and solid acting skills, has always performed exceptionally well in period dramas. The same applies to her performance in the "Yue Hong." Previously, she stunned everyone with her red outfit in the stills, leaving a lasting impression. In the new poster, Yang Mi unveils a completely new look. Compared to the previous white-powdered or all-red outfits, she now dons a light blue attire, accompanied by a more elegant makeup and hairstyle. Her overall temperament appears more gentle and her beauty and harmony with the character are enhanced. Alongside the male lead Gong Jun, who previously wore a white and blue outfit, their coordinated costumes give off a couple-like feeling, which has garnered unanimous praise and countless compliments from netizens and…